| A wholly-owned subsidiary of UK-based Prudential plc, Prudential Corporation Asia ranks among world's top retail financial products & services company with over S$400 billion of funds under management worldwide and more than 16 million customers and 20,000 employees worldwide. |
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Spoon has been commisioned by their regional headquarters in Hong Kong and their Singapore office to assist in their various brand and marketing communications efforts. |
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These efforts have included online and offline advertising campaigns, brand-building activities for the internet and various marketing kits and collateral. |